TikTok marketing strategies
For a while, I was likewise suspicious about TikTok’s strength. I’m not an early adopter, and I agree with you that the site caters primarily to Gen-Z users. What a fool I was! The marketing of many businesses and their products have been successful thanks to TikTok. It has specifically aided several firms in reaching their target clients and expanding their customer base.
I’ll show you some effective TikTok marketing methods in this article to help you develop your business!
Businesses We’ve Helped Grow on TikTok
Socialty Pro TikTok – About 72,000 Followers
American Institute of Addiction TikTok – Now ~74,000 Followers
Real Talk Recovery TikTok – Now ~25,000 Followers Autonomy
Law TikTok – About 250 Followers Now
Why You Need a TikTok Marketing Strategy
Over the last two years, TikTok has grown into a global sensation. This platform is being used and tested by an increasing number of enterprises. Many of them have been enormously successful! Every business simply has an audience with approximately 1 billion active users. The key to your success is how you contact that audience.
To be honest, there are still a lot of dance videos on TikTok, but the company is investing millions of dollars in educational content. This is your moment to shine!
You’ll reach the RIGHT audience by creating instructive films about what your company does or offers, using trendy tunes and industry-specific hashtags. Here are some mind-blowing TikTok statistics to get you thinking!
TikTok Statistics 2020
- £13 million has been invested in educational content by TikTok.
- TikTok is the second most downloaded free app in 2019.
- The biggest social media engagement per post is on TikTok.
- Person average TikTok users spend 52 minutes on the app per day
- The app received 315 million downloads in Q1 2020, the greatest quarter ever for any app.
How to Market Your Business on TikTok
You should devote all of your time and effort to creating content that appeals to your primary audience. Don’t stress about trying to get popular on TikTok, however, it might happen if you follow these tips. Instead, if you don’t already have one, create one and ask yourself, “Would this video offer value to this person?”
Pro Tip: Use TikTok-specific hashtags as well as educational hashtags.
The hashtag # TikTok I use: #learnontiktok #digitalmarketing #marketing #onlinemarketing #smallbiztips
1. Focus on a core audience your business serves
It’s easier than you think to promote your business on TikTok. You still have a chance to be first and foremost due to the high level of user engagement and the small number of firms that have adopted the TikTok marketing strategy.
Stick to these approaches and learn to embrace and love the platform to maintain consistency. Your business will thrive on TikTok, and I am convinced that the results will astound you!
2. Map out your TikTok content strategy ahead of time
This may appear ridiculous, but as the phrase goes, if you don’t plan, you plan to fail. Here is my content plan for TikTok videos that I believe my target audience will be interested in, as shown in the screenshot. This is also beneficial to do ahead of time to improve uniformity. You are free to type as many as you like and save them as drafts. Then simply post them when you have time. This will save you time.
3. Pay a lot of attention to TikTok trends – Set a unique spin on them
The best piece of advice I can give you is to use TikTok as a normal person would. Take some time to look around the website. Learn about various trends, sounds, effects, and video styles that are appropriate for all audiences. This will increase your inventiveness, allowing you to capitalize on some of these trends and use them to expand your business.
4. Research your competition and your rotation on their top video
Each video should have a clear call to action (call to action). This is something I like to do at the end of my videos, but you could try it out elsewhere. “For more suggestions on developing your business online, hit the heart button and follow!” I say at the end of most of my videos. ”. This explains my channel’s purpose and benefits to viewers, and it converts more people than simply thinking they’ll follow you!
5. Provide a Clear CTA in Your Videodoubt
This is without a. Perform a quick search for hashtags in your industry of interest. Look at some of the most popular videos, look at the profiles of the people/companies that made them, follow them, and discover what’s working for them. I’ll check what hashtags other digital marketers use, whether they utilize a specific sound, and so on.
You are not required to make one. new one. Let’s copy!
Read more: Top training exercises that students can use to improve their soft skills
6. Add a link to your profile once you’ve crossed 1000 TikTok followers
As a result, after you reach 1,000 followers, this feature will be accessible immediately. You’ll be able to include a clickable link in your profile, as well as add text to it. When you create a following and keep posting, you’ll have hundreds, if not thousands, of people checking out your profile every day. Many of them will click the link if it relates to them! To improve the number of clicks on premium courses, I’ve tried requiring individuals to subscribe to my YouTube channel. Both have had outstanding success.
7. Repost your best TikTok videos with different tags
Reposting your highest-performing videos is one of the finest ways to grow on TikTok. Now, don’t do this every day, but if you had a very fantastic video that went viral a month ago, why not repost it? It will attract a significant number of new viewers and followers while requiring no more effort on your part! You can download TikTok video directly from the video settings, or you can use the TikMate, or SnapSave, SnapTik website to download Tiktok video without watermark for free, and then upload the video to TikTok again. If the video does significantly better than the previous hashtag, I’d like to replace it and use a different hashtag. This avoids hashtag repetitions and allows you to reach a larger audience.
8. Be consistent! Post multiple videos a day
TikTok is all about consistency; they want you to post a lot of videos! The key is to post as many high-quality films as possible per day without becoming exhausted. My daily focus of interest is approximately 34 videos. Make sure you don’t miss any days. This is why batch recording several films, keeping them as drafts, and then uploading them later is a great technique.
9. Reply to any comments. Reply video on TikTok is AMAZING
Not only can responding to each comment help you create your own audience over time, but TikTok also has a fantastic feature called video comments. You can respond to your remarks by video, as the name implies, and your responses will be presented on the screen. This is a fantastic business growth strategy since not only do you have to answer potential customers but there are now even more videos! Encourage viewers to leave frequent comments on your articles, which will allow you to create more videos and reach a larger audience.
10. Try to broadcast live on TikTok!
If you haven’t tried TikTok yet, you should! It’s an interesting platform that’s comparable to others. This is a fantastic strategy for growing and sustaining a following. Non-followers will see your live video in their stream, offering them the opportunity to subscribe to you! On my live broadcast, I see more viewers actively participating and communicating than on other sites like Facebook, Instagram, or YouTube!
Need help growing your business on TikTok?
Are you convinced that you need to get your business on TikTok and start marketing there? Great! BusinessHear hopes you found this tutorial to be useful and that it has shown you the way to success.